Olga Ivleva
Copywriting Executive

Olga has been a Bright Ideas Group member as part of the Copywriting team since her first year at Schulich. She currently serves as the Copywriting team executive. Olga is particularly interested in marketing research. Olga would like to take her report writing skills and apply them to foreign languages – she speaks fluent Russian and French and is currently learning Hindi.

On Marketing-style Baby Names
“I would name a girl Rose Petal Ivlev. Delicate, unsuspecting and most importantly, hippie. When you think of a rose petal, you don't think of thorns. But that's what marketing should be, soft and pleasant, but giving you the door to penetrate your audience. For a boy, I would pick Thorex the Destroyer Ivlev. You only get one shot at it and Thorex is the one to blow your mind. It's unique and very much in your face. He's aggressive with a great sense of humour. As friendly as he might be, no one would ever dare ask him how to spell it.”